Boasting over 90 millions users, LinkedIn is one of the most powerful social media platforms. For business professionals it has become an essential tool for staying connected to their business network.
LinkedIn Company Pages, just like the Personal LinkedIn profiles, have recently undergone a dramatic upgrade, making them a critical tool for managing your company’s web presence.
Here are a few of the powerful new features available to you:
- LinkedIn automatically displays the profiles of employees and new hires, which can be a great assest for business development.
- The Products & Services tab allows you to list each of the products or services provided by your agency, as well as allows you to upload an icon and description of each.
- Viral Video has made its way to LinkedIn, you can now embed a YouTube video on the Overview page in addition to each individual Products & Services page you create.
- LinkedIn Audiences allows you to completely customize how you present your products and services to distinct audience segments.
To read more about the new and improved Company Page features that LinkedIn offers, visit the full post on Mashable.