If you’re wondering how to get ahead of the next Google Algorithm update, it would be worth your while to head on over to the latest InsuranceMarketingHQ.com post, “AuthorRank: Anticipated Google+ Authorship Algorithm Update.” In this post, Zywave SEO Manager Shawna Arnold explains how Google Plus Authorship and AuthorRank will work once the anticipated update happens.

It’s not here yet! That’s the good news. But now is a good time for your insurance agency to start learning more about it and implementing the strategies we’ve been suggesting over the past few months. “The idea behind AuthorRank is that your reputation as a content creator online will influence the way search results are ranked,” says Arnold in the article.

That mean it’s becoming more important than ever for the bloggers in your agency to make sure they are creating and maintaining their own Google Plus accounts. You’ll also want to make sure you are maintaining and updating your agency’s business Google Plus page and that your Google Plus local listings are accurate.

To learn more, don’t hesitate to visit InsuranceMarketingHq.com today!