Digital marketing is more than having a quality insurance website and effective email marketing. It includes the strategies and tactics of driving traffic to your website. We designed our digital marketing plans to help you grow your agency through generating online leads by making your website more visible to online prospects.
And, with our new Smart Strategy offering, your agency can be paired with marketing experts to build strategies for email marketing and social media marketing campaigns.
Why should you use our digital agency marketing services? At ITC we have dedicated ourselves to helping insurance agents grow their businesses. We understand the specific challenges and aspects of the independent insurance agency.
Another reason why you should choose ITC is our digital agency marketing plans are à la carte. Choose the pieces that best fit your agency’s goals and budget. Plus, there is no contract to sign.
Our SEO services work to position your insurance agency in the top search engine results so the traffic to your website increases and you receive more quality leads. Our SEO coordinators use a combination of techniques including keyword analysis, content writing, social posts and local search optimization to increase your online visibility. Our goal is to obtain maximum exposure for you in your target market, which increases sales and customers.
The secret to successful marketing is that you don’t have to do it all yourself. ITC can help. Together we will implement your new marketing plan with one goal in mind: to grow your agency.
One of the most important elements of online marketing is content. When done correctly, it improves the readability of your insurance agency website and helps search engines know when to show it for specific queries.
Content needs to be unique to your agency in order to differentiate your agency from the competition. It can improve the time visitors spend on your website and help with customer acquisition and retention. Content can include your locations, agency history, slogans, awards and marketing messages.
Our professional writers specialize in creating content for insurance agencies so your content is written with one goal in mind: sell insurance. They can provide you with content that is personalized for your agency and website. This personalization includes your target keywords, and it covers all areas of your agency.
Writing content can be time consuming. But you don’t have to do it yourself. Save time by having us write the content for your website.
There are two options for adding content to your insurance website. All content options require the completion of a questionnaire.
À La Carte – $125 per page
Content Package – $250 initial setup, $250 monthly *
More than 80% of all Americans use social media. Consumers are turning to social media as part of their research process and asking for recommendations on products, including insurance. Social media should be a part of your online marketing strategy as it is a great way to drive traffic to your website and build a reputation as the insurance expert you are.
While social media does not cost money to use, it does require an investment of time. If you would rather spend your time selling insurance than managing your social media marketing, we understand. We offer social media marketing services that will share consistent fresh content on your social media profiles that is written specifically for insurance agencies.
Out of the thousands of business listing websites available, how many is your insurance agency on? How many of those have correct and complete information about your agency? Chances are those numbers are pretty low.
With all the different business listing websites out there, it is hard to keep track of the intricacies of each one. That is where we can help you. We know what is needed to get the most out of each business listing website and will work to maximize the value of each one.
We will sync your location data across a library of relevant directories to make sure the information is accurate.
Change your hours? Move offices? No problem. We can update all your listings within a couple days so they all match.
We designed our business listing plan to systematically grow your online presence by getting your agency listed on various business listing websites.
The best marketing plan consists of a combination of offline and online techniques. If a local community presence is important to your agency, consider our local search engine optimization (SEO) plan. We can take care of the online side of your local marketing plan while you continue to build your community presence offline.
We have designed our local SEO plan to keep independent agents like you visible in search results for the communities where you are located. Through various techniques, like building business listings, generating reviews, and optimizing your insurance website, you can step above your competition and capture the local traffic that is so valuable.
