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Sales & renewal strategies

Tuesday, July 24, 2012

Video: Learn from rejection

Getting rejected is part of being in sales, but the important part is how you accept rejection. Jeffrey Gitomer explains...

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Monday, June 18, 2012

3 ways to sell with social media

Selling with social media is a heavily debated idea. Should you? Shouldn’t you? Opinions from every expert on the medium...

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Wednesday, June 13, 2012

The ultimate broker weekly sales meeting

While at an insurance agency, we are not flying multi-million dollar jets and lives are not at stake, a lot...

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Wednesday, May 30, 2012

The roadmap to organic growth

In my last blog, I discussed how your growth as a broker depends on a story that resonates. As you...

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Thursday, May 10, 2012

Retain and win clients with benefit communications

It’s easy to see why employers only talk about benefits during open enrollment season. HR departments are typically overworked, understaffed...

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Tuesday, May 8, 2012

Why your pitch doesn’t distinguish you in the slightest

I was talking to an agency owner last week. They had just scored a very large prospect via broker of...

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Thursday, April 19, 2012

Trokey’s Take: Prospecting – Job #1

The most consistent problem I hear from agencies and producers is the struggle to keep their prospect pipeline full. The...

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Thursday, March 22, 2012

Trokey’s Take: Is that frog soup I smell?

I’m sure you have all heard the old folk warning of the frog in boiling water. Put a frog into...

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Tuesday, February 21, 2012

Trokey’s Take: Teach, Tailor, Control

Each year, we (Benefits Growth Network) have an overriding theme on which we focus throughout the year. Last year it...

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Tuesday, January 31, 2012

Five-minute technique to boost insurance sales and retention

Whether to improve your closing ratio or build stronger client relationships, drip marketing is invaluable to your success as a producer – and takes as little as five minutes.

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