We all make New Year’s resolutions for our personal lives: lose weight, spend more time with family, read more, watch...
No one email campaign, Facebook post, or Twitter interaction will solve the problem. No marketing plan will be so successful...
In the four years I have been working in Client Services at Zywave, I have seen many local insurance agencies...
You want more leads. That’s what the marketing and sales conversation always boils down to. It’s easy to get caught...
Make smart choices to ensure your agency’s future By Roger Sitkins One of the really great things about owning an...
Sometimes it takes a little extra effort and thinking to provide inspiration at your office. We all know sitting at...
In my last blog, How to Increase Lead Conversion to Sales, I discussed the often unsung hero of generating revenue...
What have you done this month to improve your agency’s marketing strategy? Oftentimes agency owners think that marketing is static,...
Zywave recently concluded an almost three-month-long innovation contest. The contest rules were simple: any employee could submit an idea for the...
This is the fourth installment of a series discussing several aspects of the desired and coveted: the almighty lead… the...